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Kalooga enriches your website by activating your images.

We engage users by exposing relevant pictorial content through integrated visual navigation - enhance the user journey, building traffic and growing revenue.

We have a proven track record in...

 

Directing more traffic to your site

Our clients have increased their number of page impressions by 10% when using our visual layers

Increasing the amount of time users spend on your site

We have added at least three minutes to user dwell time on our clients’ sites.

Creating an additional revenue stream for your business

Pre-role ad slots, MPUs, and banner ads are built into our visual layers, so advertisements are seamlessly blended into your webpage.

Engaging your audience

We use your pictures and include thumbnails of past similar articles to guide users around your website.

Kalooga's Performance Dashboard for Publishers

Kalooga's Performance Dashboard for Publishers

This is how Kalooga activates your images...

 
Image Activation Button and Article Display at Que.es

Image Activation Button and Article Display at Que.es

Image activation and in-page visual widgets

 

The Image Activation Button is placed on top of the main image of an article. A click on the image will pop open a Visual Gallery Layer, which would allow users to browse through related image galleries.

The Article Display widget recognises the article that the user is reading and displays the most relevant images on the carousel at the bottom of the page. The In-Page Visual widgets recommend articles and images that are related to the topic.

The Overview Display widget works as a visual navigation tool. It displays the latest articles as images and directs users straight to the article of choice.

 

Visual Layers

 

The Kalooga Visual Gallery Layer displays relevant images on a specific topic across your page. This feature allows users to browse through many photos, displayed as thumbnails, so spotting your favourite image can be done at a glance. When an image is clicked on, an enlarged version of the photograph is displayed and directs users to the article page. Images from related articles are also presented, providing the user with the means to navigate through a publisher’s entire archive.

The Kalooga Visual Timeline chronically organizes the entire publisher’s content on a particular theme or topic in a visual layer. By clicking on the image, the timeline can either show users an enlarged version of the same image or direct users to the relevant article. The Timeline could also feature relevant external sources such as tweets or facebook updates.

The average dwell time for the Timeline is 40 seconds to 1 minute. Our Timeline has shown to expose the long-tail of Publishers’ own content in real time and incorporate editorial and advertising in our layers.

Who is using Kalooga...

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And many more. Together we have served billions of displays!

How it works...

 
1

A simple and lightweight code is dropped on your web site

2

Our robots analyse all your articles (old and new) as they are updated

3

Kalooga technology automatically activates the image and generates the relevant displays

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Simple integration

Our widgets are compatible with any site that has a large collection of visual content to manage. A lightweight Javascript is dropped on your site, and it takes less than 10 minutes to implement.

Intelligent

We employ cutting edge semantic technology to recommend users to the most relevant articles.

 

Additional photos

If you are lacking a large visual inventory we have a close partnership with Getty Images, which allows you to enrich your content.

You are in the driving seat

Many top websites trust Kalooga with their content. This is because your website editorial team retains full command of their site throughout the entire process.

Every topic

We work with a wide range of sites, notably sports, celebrity, travel and news.
However, the theme and range of images on your site are no barrier to a successful partnership with Kalooga. No matter how big or small your library of images is, we can help you.

Social

Our Visual Layers enable users to share your visual content with their friends, directing more traffic to your page and attracting new users.

 

By the way, you can implement Kalooga within 10 minutes!

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Contact us!

 

Kalooga HQ

Helperpark 288
9723 ZA Groningen
The Netherlands

+31 50 2103400

Kalooga EMEA

53 Davies Street
London W1K 5JH
United Kingdom

+44 20 7129 1430

Kalooga Spain & LatAm

Maria de Sevilla Diago No 3
28022 Madrid - Madrid
España

+34 670 580 872

info@kalooga.com